Quotes of Quotes (XI): Danny Boyle on Marketing

[Y]ou lie to raise money. You lie all the time. I remember to sell Slumdog Millionaire, we said it was Amélie with a bit of Trainspotting thrown in.
– Danny Boyle in the April issue of “Sight and Sound”

This is a little bit old already, but it’s genius nevertheless!

Leave a Reply

Your email address will not be published.